6 reasons for sustainable clothing

In a world increasingly affected by the effects of climate change, pollution and social injustice, the issue of sustainability is becoming increasingly important in all areas of life - especially in the fashion industry. Choosing sustainable clothing goes beyond a fashion statement. It is a conscious choice that protects our planet, promotes fair working conditions and supports a responsible consumer culture.

What speaks for sustainable clothing? The argument for sustainable clothing is that it helps reduce environmental damage by minimizing the consumption of natural resources and avoiding harmful chemicals. It also promotes fair working conditions and fair wages in the textile industry. Sustainable clothing therefore supports a more environmentally friendly and socially just fashion industry and helps consumers make more conscious and ethically responsible choices.

In this post, we highlight the diverse reasons why sustainable clothing is not just an option, but a necessity for a better future. From reducing environmentally harmful practices to supporting ethical production standards, choosing sustainability in your wardrobe has far-reaching positive effects.

The importance of sustainability in fashion

Sustainability in the fashion industry is crucial as this industry is one of the most environmentally damaging and socially problematic sectors in the world. Traditional fashion production is responsible for a significant proportion of water consumption, CO₂ emissions and the generation of textile waste. Furthermore, the working conditions and fair pay of workers in the producing countries raise ethical concerns that weigh on the industry.

Sustainable fashion addresses these issues through various approaches and aims to minimize the negative impact on the environment and promote social justice.

Environmental impact of the fashion industry

The fashion industry is one of the largest water consumers and also causes significant environmental damage through the use of pesticides and chemicals in the production of cotton and other textile fibers. The use of unsustainable materials and the fast production method of the fast fashion industry leads to overproduction, which in turn generates an enormous amount of textile waste. In addition, the global transport of goods and the energy-intensive production contribute to a high CO₂ footprint.

Social aspects

In addition to its environmental impact, the fashion industry is also criticized for its social practices. In many developing and emerging countries, clothing factories work under conditions that can be viewed as exploitative. These includeinadequate wages, lack of safety precautions and excessively long working hours. Sustainable fashion strives to ensure fair working conditions along the entire supply chain.

Sustainable fashion offers an answer to these challenges by emphasizing the use of environmentally friendly materials, reducing water and energy consumption, minimizing waste and promoting recycling and circular economy. It also includes fair trade practices that ensure that everyone involved in the production chain is treated and compensated fairly.

Choosing to buy sustainable fashion is a crucial part of reducing our environmental footprint and supporting a fairer world. It encourages consumers, producers and retailers alike to take responsibility and contribute to a more sustainable and ethical fashion industry.

Reason 1: Protecting our environment

Protecting our environment is one of the most important reasons for choosing sustainable fashion. Conventional fashion production has a profound impact on our planet, from wasting valuable resources to polluting air and water. Sustainable fashion practices, on the other hand, offer ways to significantly reduce these burdens.

Impact of fashion production on the environment:

Traditional clothing production is very resource-intensive. It uses large amounts of water - cotton production, for example, requires a significant proportion of the fresh water used worldwide. In addition, the use of pesticides and chemicals in the textile industry leads to soil and water pollution. Disposal of fashion waste is another problem; A large proportion of the clothing produced each year ends up in landfills or is incinerated, which in turn causes CO₂ emissions.

Contribution of sustainable practices:

The challenges we face in the fashion industry today are addressed by sustainable fashion. This suggests solutions by using environmentally friendly materials, such as organic cotton, hemp or recycled textiles. These materials require less water and chemicals, which helps reduce environmental impact.

Efficient production processes that save energy and reduce emissions are also part of the approach. Sustainable fashion also promotes the circular economy by focusing on longevity and supporting recycling and upcycling of clothing. This not only reduces waste, but also the need for new resources.

Long-term benefits:

Sustainable fashion practices play a crucial role in protecting our environment, helping to preserve natural resources, reducing the impact on ecosystems and promoting a healthier environment for future generations. By choosing sustainable fashion, consumers are making a direct contribution to environmental protection and supporting an industry that is aware of its responsibility towards the planet.

Reason 2: Promote fair trade and ethical production

In addition to environmental protection, promoting fair trade and ethical production is another key reason for choosing sustainable fashion. To ensure that workers in the textile industry work in fair and safe conditions and are paid appropriately, these principles are crucial.

Importance of Fair Trade Principles:

Fair trade principles aim to ensure fair pay and appropriate working conditions for workers in the textile industry. This includes not only appropriate salaries that enable a dignified income, but also access to social benefits, compliance with working hours and ensuring safety standards.

Applying Fair Trade principles promotes an ethical approach in the fashion industry that respects the dignity and rights of workers.

Improvement of working conditions:

Many garment factories, particularly in developing and emerging countries, are known for poor working conditions, ranging from inadequate pay to unhealthy work environments.

Sustainable fashion companies committed to fair trade are actively working to improve these conditions by working closely with their production partners and promoting transparent supply chains. This includes direct dialogue with workers to understand and address their needs and concerns.

Reason 3: Longevity and quality

Another important reason for choosing sustainable fashion is the longevity and quality of the garments. Sustainably produced fashion relies on high-quality materials and careful workmanship to ensure the durability of the products. These principles are crucial to breaking the vicious circle of rapid consumption and promoting a culture of appreciation and mindfulness when dealing with fashion.

High-quality materials:

Sustainable fashion companies consciously select their materials, with a focus on durability and environmental sustainability. The focus is on natural, renewable or recycled materials that have less harmful impact on the environment.

These materials are not only more environmentally friendly, but are often more robust and durable than their conventional counterparts. Organic cotton, hemp, linen and recycled polyester are examples of such materials commonly used in sustainable fashion.

Contribution to reduced consumption:

The longevity and quality of sustainable clothing promote more conscious consumption. When garments can be worn longer, the need to continually purchase new products is reduced. This not only helps to conserve resources and reduce waste, but also supports a more sustainable lifestyle.

Consumers who choose sustainable fashion invest in products that will last them for years, rather than trends that come and go quickly.

Reason 4: Health and safety

Choosing sustainable fashion not only has a positive impact on the environment and working conditions in production, but also has significant benefits for the health and safety of consumers. Sustainable materials minimize exposure to harmful chemicals commonly used in traditional textile production.

Reducing Chemical Exposure:

Many conventionally produced textiles are treated with chemicals that can be potentially harmful, such as pesticides used in cotton cultivation or toxic dyes and bleaches during the dyeing process. These substances can cause skin irritation, allergies and in some cases even more serious health problems. Instead, sustainable fashion relies on natural or certified low-chemical processing methods that minimize such risks.

Security through certifications:

Many sustainable fashion companies strive for certifications such as GOTS (Global Organic Textile Standard) or Oeko-Tex , which ensure that their products are free of harmful chemicals.

Reason 5: Awareness and social change

Choosing sustainable fashion not only reflects individual values, but also contributes to broader awareness and social change. The promotion of sustainability and ethical fashion is significantly influenced by consumers' conscious purchasing decisions. These play a crucial role by having a direct influence on the industry.

Promoting sustainability through conscious decisions:

Every purchase is a vote for the kind of world we want to live in. By choosing sustainable and ethically produced fashion, consumers signal to companies their preference for products that are manufactured under fair working conditions and have a lower environmental impact. This can motivate companies to rethink their business practices and adopt more sustainable approaches.

Creating awareness:

Choosing sustainable fashion often goes hand in hand with a desire to raise awareness of environmental and social issues. By talking about the stories behind their garments and sharing information about the conditions in which they are made, consumers can inspire others to make sustainable choices too.

This exchange of knowledge and experiences is crucial to creating a broader understanding of the importance of sustainable fashion.

Influence on the market:

The increasing demand for sustainable fashion has led to more and more brands taking sustainability initiatives and making their production chains more transparent. This trend shows that consumers can directly influence the fashion industry with their purchasing decisions to create a more sustainable and ethical fashion market.

Reason 6: economic benefits

Sustainable fashion practices not only offer environmental and social benefits, but can also provide significant economic stimulus. Supporting local communities and promoting long-term economic stability contributes significantly to a healthier and more sustainable global economy.

Supporting local communities:

Sustainable fashion initiatives often involve collaboration with local producers, artisans and small manufacturers. This helps to strengthen local economies and secure jobs in communities that may be suffering from the effects of globalization and the relocation of production to low-wage countries.

Direct support for local producers also promotes crafts and traditional skills that might otherwise be forgotten.

Long-term economic stability:

By focusing on quality and longevity, sustainable fashion promotes an economy that is characterized less by fast-moving consumption cycles and more by conscious consumption. This can help overcome the throwaway culture and instead promote a model based on sustainability and resource efficiency. In the long term, this can lead to more stable and sustainable economic models that do not come at the expense of our environment or future generations.

Sustainable and high-quality fashion from paigh

Paigh has firmly established itself as a brand in the world of sustainable and ethical fashion. Through consistent engagement in various areas of fashion production, paigh demonstrates how a modern company can successfully implement both environmentally friendly and socially responsible practices.

Sustainable materials:

Paigh places great importance on the selection of sustainable materials. When making our harem pants , we primarily use fabrics such as 100% viscose , which are produced under environmentally friendly conditions. Viscose is known for its low impact on the environment, especially when it is sourced from sustainably managed forests. Paigh makes sure that their materials are not only sustainable, but also of high quality to ensure durability and comfort.

In addition to different types of harem pants, you will find skirts , dresses , scarves and much more. And because we believe that every body is beautiful, you will find our harem pants in different versions such as long , short or plus-size .

Fair working conditions:

A central aspect of paigh's corporate philosophy is ensuring fair working conditions throughout the entire supply chain. This includes fair wages, safe working environments and reasonable working hours for workers in the production facilities. Paigh works closely with its suppliers and regularly visits production facilities to verify compliance with these standards.

Commitment to social change:

Paigh is not only committed to the environment and fair working conditions, but also supports social projects. Through various initiatives and partnerships, paigh helps promote positive change in the communities in which we operate.

Overall, paigh shows that it is possible to offer fashionable, comfortable and colorful clothing without compromising on environmental standards or social responsibility. By consistently implementing sustainable and ethical principles in all areas of their business, paigh sets standards in the fashion industry and proves that sustainable fashion can be both stylish and socially just.